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    Farmhouse: Reimagine, Redesign and Remarket an Everyday Object

    Monday, Oct 08, 2012 2:00 - 3:30 PM @ Leo Burnett Chicago
    This event is over! Please check the 2021 schedule.
    LAB - Labs bring together small groups for an exclusive, first-hand look into what happens behind the scenes at some of the most innovative companies, community leaders and institutions around Chicago.

    Some of the most meaningful innovations take place in product categories where they are least expected. Join Farmhouse in a highly interactive session that will deploy creativity in its purest form, giving new life to an old thing. Participants will vote on an everyday, mundane object to reimagine and make more useful. Then, work alongside the Farmhouse team to do just that.

    Hosted by: Paul Earle, Executive Director

    *REQUIREMENTS: Must be 22 or older to participate.

    About the Organization:
    Farmhouse is the innovation and new venture center of Leo Burnett USA. Headquartered in Chicago and founded in 2012, Farmhouse creates new products, services and experiences that move people and markets, providing an upstream complement to Leo Burnett?s core marketing communication business. Put differently, Farmhouse?s goal is to create things worth advertising.

    Monday, Oct 08, 2012 2:00 - 3:30 PM
    Leo Burnett Chicago
    35 W. Wacker Dr., 21st Floor, Chicago, IL 60601
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