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    Lab

    Designing Your Choices with Gensler

    Friday, Oct 20, 2017 3:00 - 5:00 PM @ Gensler
    This event is over! Please check the 2017 schedule.
    Lab
    Labs bring together small groups for an exclusive, first-hand look into what happens behind the scenes at some of the most innovative companies, community leaders and institutions around Chicago.

    Sometimes simple decision-making defies logic. As designers—and users of space, products and services—choosing the best direction or the smartest solution is often the hardest part of the job. During this Lab with architecture and design firm Gensler, behavioral economics meets behavior design. Expect to leave thinking like a designer after some of Chicago’s best designers take you through a fun-filled, interactive work session that unpacks the human desire for certainty, a key factor in how people make choices.

    *Must be 21 or older and have a valid ID.

    When
    Friday, Oct 20, 2017 3:00 - 5:00 PM
    Where
    Gensler
    11 E. Madison Street, 3rd Floor, Chicago, IL 60602
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