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Beth Comstock

Senior Vice President & Chief Marketing Officer, GE
Beth Comstock leads GE's growth and market innovation initiatives, including three company-wide platforms: GE Ventures, which partners start-ups with GE capabilities, and ecomagination and healthymagination, which harness innovation for better environmental and health outcomes. As Chief Marketing Officer, she also leads the sales, marketing and communications functions. In 2003, she was named GE's first Chief Marketing officer in more than 20 years. Previously, she held a succession of roles at GE, NBC, CBS and Turner Broadcasting.
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