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    Presented by Leo Burnett

    Advertising Through Experiences

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    How To Make An Impact
    Have ideas? Find out how we are affecting change in our communities and how you can join one of our programs
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    Your impact checklist

    Here are a list of things you can do before and after the event to join the conversation.

    • Take an improv class at Second City, CSz Chicago, iO or another Chicago comedy organization to unleash your creativity within.

    • Dissect what works on you by starting to take a critical eye to the ads around you. We’ll bet you’ll be able to apply those lessons in creative persuasion to the rest of your life.

    • Check out Britt Nolan’s award-winning Airbnb replica of Van Gogh’s “Bedroom in Arles” paintings.

    • Watch some the best campaign ads in history here and here.

    • Become an influencer and post an artistic photo with #chicagoideas.

    Do you have ideas on what our community can do to get involved? Tell us at our Facebook page and we may add it to this list. 

    Talk

    Advertising in Action

    Discover what the future of the ad looks like, and what game-changing technologies are making it possible from advertising industry leaders.

    Britt Nolan
    U.S. Chief Creative Officer, Leo Burnett
    Paul Charney
    Founder & CEO, Funworks
    Krishna Subramanian
    Co-Founder, Captiv8 & Team in Residence
    Khaleed Juma
    Creative Director, Mosaic
    Tiffany Ma
    Lifestyle Personality
    Jessica Wohl
    Reporter, Advertising Age

    Every year, corporations spend billions of dollars on ads and every year, the rules of the advertising game continue to change. Now that we all experience advertising beyond billboards and TV commercials, what does the future of the ad look like, and what game-changing technologies in video and other mediums are making it possible? Hear from the innovators reshaping advertising as we know it.