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    Presented by Capital One

    Brad Keywell on Killing Your Idea for the Better

    Brad Keywell, Chicago Ideas Founder, speaks in depth about how to expose the weaknesses of your idea in order to create the strongest version possible.

    Brad Keywell
    Founder & Chairman, Chicago Ideas and Founder & CEO, Uptake

    More Videos From This Event

    How To Make An Impact
    Have ideas? Find out how we are affecting change in our communities and how you can join one of our programs
    Learn More

    Your impact checklist

    Here are a list of things you can do before and after the event to join the conversation.

    • Join the Global Community for Entrepreneurs to connect and collaborate with other startups in your area.
    • Check out Brad Keywell's Sunday ritual to learn how you can bring focus and intention to your work week.
    • Donate to Good City Chicago to help provide opportunities to entrepreneurs in under-resourced areas.
    • Listen to Keywell's podcast "The Upside" to keep up with the fresh ideas that are making an impact around the globe.
    • Here are the slides from Keywell's talk so that you can integrate the ideas you heard into your day-to-day work.
    Conversation

    ENT 101: How to Kill an Idea with Brad Keywell

    Brad Keywell
    Founder & Chairman, Chicago Ideas and Founder & CEO, Uptake
    Andee Harris
    Founder & CEO, Franklin Heritage.

    The business that you grow will only be as strong as the idea that started it. In this rare course with Brad Keywell—the serial entrepreneur behind brands like Uptake, Groupon, and Chicago Ideas—you’ll learn how to put your idea through its paces in order to expose its weaknesses and dysfunctions, and guarantee that the idea you build into a business is the strongest version possible.