Presented by Edelman

The Whole Story
Rachel Schectman was born to own a store. But not just any store. She founded STORY, a brick-and-mortar store which evolves from month to month to feature completely new concepts, products and perspectives. Here, she shares her vision of how to bring online shopping and viewing back to the physical world, why community matters and how small businesses can have a big impact.
More Videos From This Event
How To Make An Impact
Have ideas? Find out how we are affecting change in our communities and
how you can join one of our programs
Learn More
Join the Newsletter
Join the newsletter and stay up to date on events and action items.
Talk
The Consumer: You May Also Like...
Whether you clip coupons regularly, shop exclusively online or happily pay full price, it’s true - retailers know more about your buying behavior than you do. CIW examines how technology, data, social awareness and shifting expectations are drastically altering the way we consume.